The first element in our lecture announcement materials will be a 24 x 36 inch vertical poster.
Using your strongest exercises as sketches, integrate an image of Vanderslice to your compositions. How can the choice of image presentation make a statement about your designer’s work? What would their point of view be for the image? Would they focus on the interior or exterior? Would they treat it graphically, illustratively, or photographically, or a mixture? What techniques can you apply to your image to elevate it beyond it original photographic nature.
Consider color: How does your designer deal with color? How can you use your color theory to create striking type/image contrast or complements? Keep in mind that introducing an image into the mix will alter your type compositions.
Consider type: How does your designer deal with typography? Change typeface and composition from the initial exercises as you see fit.
Bring 5 ideas, scaled to fit on an 8.5 x 11 page and printed out in color, to our next class.
Practical Schematic Design
12 years ago
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